Web Site Development

Our core business is developing effective web sites for our clients. Our services are all inclusive; we can handle every step of the process from securing a domain name to promoting the new site on the web. We have over 10 years of experience and hundreds of successful web sites under our belt, so you can be confident that what we build will work for you.

Empower Web Site Management System

The Empower system allows our clients to update the content of their web sites using a simple web browser such as Internet Explorer. It requires no web development skills and is similar to creating and editing a document in Microsoft Word. With the Empower system, our clients are never limited to a certain number of pages or type of content. Our standard system allows site administrators to add links, images, movies, discussion boards, audio clips, surveys, interactive forms, and many other types of content. We are constantly adding new functionality to the system, so if you have something you would like to do with your Empower site that is not currently offered, we can probably build it for you. The bottom line is that Empower can grow with you and will never limit what you can do with your web site. Empower puts you in control of your web site.

Specialized Services

A robust ecommerce storefront can be easily added to a web site through our Empower system. We support virtually any form of payment and provide powerful selling and cross merchandising tools. We can also handle online donations, event registration payments, and the sale of downloadable resources (reports, software, presentations, etc.) through our ecommerce systems. If our ecommerce offerings do not work well for your business, we can also create a custom solution to address your requirements.

In addition to traditional web sites, we can create web applications that have advanced functionality commonly found in desktop-based software programs. This might include collecting data, creating graphical reports, or combining data with information from several other sources. There is literally no limit to what can be done. If you can imagine it, we can likely build it for you.

Brookridge Retirement Community Design is one of the most vital aspects of a web development project. Since most web visitors make a decision in the first seven seconds to stay on your site or visit another, it is important to present the best possible image. We believe that good design should enhance the distinctive message of your site, while not detracting from the site’s usability.

We begin the design process by learning about the mission, vision, and unique characteristics of your web site. We will use this information to create a distinctive design that conveys these elements to your target audience. After the design has been approved by you, we will apply the site design to the Empower web site management system.

Our designers are some of the best in the industry. We understand how web site visitors interact with your site and will create a design that is as functional and flexible as it is stunning. Before the site is launched we will test your site in all major browsers to ensure that web site visitors see the site exactly as it is intended to be seen.

Google and Yahoo Search Engine Placement

The most expertly crafted web site will not reach its full potential if users cannot find it. The primary way people find web sites today is through search engines and directories such as Yahoo! and Google. We can assist you with achieving an effective listing for your web site in these search engines. In addition, we can work with both Google and Yahoo! Search Marketing Solutions (previously Overture) to secure paid placement for your site in their search engine listings.

Along with our search engine marketing services, we can help you develop a complete Internet marketing strategy for your site. This may include setting up affiliate relationships, securing links from other sites, creating direct email campaigns, and banner advertising.

The benefits of maintaining constant contact with your supporters and donors is enormous, and the web has made this easier than ever. We can create professional quality email newsletters to be sent to your existing donor list. In addition, we can manage new subscriptions and unsubscriptions in accordance with all anti-spam regulations. Along with this service, we will provide detailed reports on the effectiveness of each email campaign.

Many of our staff members have been working on the Internet since its infancy. We are able to use this experience to help you make better decisions and to discover new ways that your organization can capitalize on the Internet’s vast capabilities.